- \n
- Apple Watch Series 9<\/a><\/li>\n
- Apple Watch Ultra 2<\/a><\/li>\n
- A Special Guest Appearance!\u00a0<\/a><\/li>\n
- iPhone 15 & iPhone 15 Plus<\/a><\/li>\n
- iPhone 15 Pro & iPhone 15 Pro Max<\/a><\/li>\n<\/ul>\n
\nApple Watch Series 9<\/h2>\n
![\"\"](\"https:\/\/www.musicmagpie.co.uk\/wp-content\/uploads\/2023\/09\/series-9.jpg\")
<\/a><\/p>\nPre-order: Right now!\u00a0<\/strong><\/p>\n
Release date: 22nd September 2023<\/strong><\/p>\n
Price: from \u00a3399<\/strong><\/p>\n
After a brief intro from Tim Cook (dressed in a dark t-shirt and light chinos, which it soon became clear was the Apple exec \u2018fit of choice), it was time to get down to business. First out of the launch cannon was the Apple Watch Series 9.<\/p>\n
The technical details<\/h4>\n
- \n
- S9 SiP chip (Apple\u2019s most powerful watch chip yet, obvs) for better performance and new features.<\/li>\n
- 4-core Neural engine for faster machine learning tasks<\/li>\n
- 18 hours of battery life thanks to improved battery efficiency<\/li>\n
- Improved display with new maximum brightness of 2000 nits<\/li>\n
- Siri now based on-device rather than cloud for more consistent, reliable performance<\/li>\n
- New \u2018double-tap\u2019 gesture allows you to answer calls, responding to messages and scroll by tapping your index finger and thumb together twice.<\/li>\n<\/ul>\n
Apple also announced that the aluminum body\/Sport Loop Series 9 combo is carbon neutral, making the Series 9 Apple\u2019s joint-first carbon neutral product (along with the Watch SE and Ultra 2).<\/p>\n
Apple Watch Ultra 2<\/h2>\n
![\"\"](\"https:\/\/www.musicmagpie.co.uk\/wp-content\/uploads\/2023\/09\/Apple-Watch-Ultra-2-hero-230912_Full-Bleed-Image.jpg.xlarge_2x.jpg\")
<\/a><\/p>\nPre-order: Right now!\u00a0<\/strong><\/p>\n
Release date: 22nd September 2023<\/strong><\/p>\n
Price: \u00a3799<\/strong><\/p>\n
Next up was the Apple Watch Ultra 2 AKA \u2018Apple Watch For People Who Like To Climb Stuff and Do Big Walks up Mountains\u2019.<\/p>\n
The Watch Ultra 2 shares a lot of features with the Series 9, including the S9 SiP chip, on-device Siri and, of course, the double-tap gesture. In addition, it has the brightest display ever on an Apple Watch (the second \u2018ever\u2019 of the evening, and certainly not the last) and an even more rugged build for all those extreme sports you\u2019ve been thinking of doing.<\/p>\n
The Apple Watch Ultra 2 also shares the distinction of being Apple\u2019s joint-first carbon neutral product, so long as you pair it with a Trial or Alpine Loop.<\/p>\n
A Special Guest Appearance!<\/h2>\n
![\"\"](\"https:\/\/www.musicmagpie.co.uk\/wp-content\/uploads\/2023\/09\/octavia.jpg\")
<\/a><\/p>\nPerhaps the most exciting part of the evening was the revelation that a very special guest would make an appearance. Who would it be? Harry Styles wearing the new AirPods? Lana Del Rey doing her accounts on an iPad?<\/p>\n
None of the above. It was, in fact, Mother Nature herself (portrayed by Octavia Spencer) popping in for a status report on Apple\u2019s environmental creds. And, to be fair, they\u2019re doing pretty well:<\/p>\n
- \n
- No more plastic in packaging from the end of next year.<\/li>\n
- 100% recycled aluminum in MacBook, Apple TV and Apple Watch enclosures.<\/li>\n
- Every Apple office, store and data centre runs on 100% clean electricity.<\/li>\n
- All products will have a net zero climate impact by 2030.<\/li>\n<\/ul>\n
iPhone 15 & iPhone 15 Plus<\/h2>\n
![\"\"](\"https:\/\/www.musicmagpie.co.uk\/wp-content\/uploads\/2023\/09\/15-lineup.jpg\")
<\/a><\/p>\nPre-order: 15th September 2023<\/strong><\/p>\n
Release date: 22nd September 2023<\/strong><\/p>\n
Price: 15 from \u00a3799; 15 Plus from \u00a3899<\/strong><\/p>\n
As expected, the base iPhone 15 models aren\u2019t dramatically different to last year\u2019s range. There were a couple of key improvements though:<\/p>\n
- \n
- Both models now feature the Dynamic Island, previously reserved for the Pro range.<\/li>\n
- USB-C has replaced the Lightning port, which means you can use the same charger across the entire Apple range.<\/li>\n
- Both are powered by the A16 Bionic chip, previously used on last year\u2019s Pro models.<\/li>\n
- New camera set-up with a 48MP Main camera and a 2x Telephoto lens providing three optical zoom levels.<\/li>\n
- Brighter Super Retina XDR display<\/li>\n
- Available in 5 colours: pink, yellow, green, blue and black.<\/li>\n<\/ul>\n
While neither model is a huge step forward, they undoubtedly represent an upgrade if you\u2019re still using a 13 or older.<\/p>\n
iPhone 15 Pro & iPhone 15 Pro Max<\/h2>\n
![\"\"](\"https:\/\/www.musicmagpie.co.uk\/wp-content\/uploads\/2023\/09\/pro-lineup.jpg\")
<\/a><\/p>\nPre-order: 15th September 2023<\/strong><\/p>\n
Release date: 22nd September 2023<\/strong><\/p>\n
Price: 15 Pro from \u00a3999; 15 Pro Max from \u00a31,199<\/strong><\/p>\n
The past few years have made it clear that the Pro and Pro Max models are where Apple\u2019s biggest innovations lie, and this year was no different.<\/p>\n
- \n
- Built using aerospace-grade titanium for a strong yet lightweight build.<\/li>\n
- Customisable Action button, which users can assign various functions to.<\/li>\n
- More advanced 48MP Main camera with a super-high-res 24MP default camera, and an all-new 5x Telephoto camera (Pro Max only)<\/li>\n
- A17 Pro chip delivers iPhone\u2019s most powerful performance ever, including more advanced gaming experiences (e.g. actual full-quality Resident Evil 4 on your phone!).<\/li>\n
- Roadside assistance via satellite.<\/li>\n
- Four finishes: black titanium, white titanium, blue titanium and natural titanium.<\/li>\n
- USB-C replaces the lightning port, meaning the same charger can be used across the entire Apple range of products.<\/li>\n<\/ul>\n
\nIf you\u2019re planning to upgrade, trade in your iPhone<\/a> or Apple Watch<\/a> today to lock in the best price for 21 days. Then, when you\u2019ve got your new device, send us your old one and we\u2019ll pay you the same day it arrives! And for those who are looking to save on their next upgrade, why not switch to refurbished? Choose from our range of refurbished iPhone 15<\/a>, cheap iPhone 15 Plus<\/a>, cheap iPhone 15 Pro<\/a> and refurbished iPhone 15 Pro Max<\/a> models to get the latest model for much, much less!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"
Another year, another keynote. Broadcast from the extremely futuristic Apple Park in California, Apple\u2019s event saw Tim Cook and the gang launch the iPhone 15 range and a couple of new Apple Watch models in typically aspirational fashion. In case you didn\u2019t have time to sit through the entire keynote, …<\/p>\n","protected":false},"author":22,"featured_media":16124,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2168,1048,22,4],"tags":[2356,2355,2349],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/posts\/16121"}],"collection":[{"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=16121"}],"version-history":[{"count":5,"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/posts\/16121\/revisions"}],"predecessor-version":[{"id":16711,"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/posts\/16121\/revisions\/16711"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/media\/16124"}],"wp:attachment":[{"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=16121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=16121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.musicmagpie.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=16121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
- Apple Watch Ultra 2<\/a><\/li>\n