This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.
S. Tamer Cavusgil, Fuller E. Callaway Professorial Chair and Director at the Institute of International Business of the Robinson College of Business, Georgia State University, Atlanta, USA.