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Using the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products' so original, Paul Burns and Peter Morris have now developed a humorous and easy-to-understand guide to the world of business finance. Follow the adventures of small-time entrepreneur Jack Plank and his Finance Director cousin Vivienne as she helps him turn his business from a potential casualty of the 'Death Valley Curve' into an efficient, profit-making success story.

Balance sheets, profit and loss statements, cash flow, working capital, depreciation, cash flow forecasting, budgeting, and gearing are all explained, making this the book to guide readers safely through the jargon jungle of financial management.

Reluctant or inexperienced students of accountancy and finance will find this a delightfully refreshing, non-threatening way to get to grips with the subject, and it will be an invaluable guide for those already running or planning to set up their own business. Easy-to-understand guide to the financial world. Uses the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products'.

Follow the adventures of small-time entrepreneur Jack Plank and his Finance Director cousin Vivienne as she helps him turn his business from a potential casualty of the 'Death Valley Curve' into an efficient, profit-making success story.

Balance sheets, profit and loss statements, cash flow, working capital, depreciation, cash flow forecasting, budgeting, and gearing are all explained, making this the book to guide readers safely through the jargon jungle of financial management.

Reluctant or inexperienced students of accountancy and finance will find this a delightfully refreshing, non-threatening way to get to grips with the subject, and it will be an invaluable guide for those already running or planning to set up their own business.

Business finance - Paul Burns

9780750618991
£ 2.19
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Title
Business finance - a pictorial guide for managers
Author
Paul Burns
format
Paperback / softback
Publisher
Butterworth-Heinemann
Language
English
UK Publication Date
19940314

Using the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products' so original, Paul Burns and Peter Morris have now developed a humorous and easy-to-understand guide to the world of business finance. Follow the adventures of small-time entrepreneur Jack Plank and his Finance Director cousin Vivienne as she helps him turn his business from a potential casualty of the 'Death Valley Curve' into an efficient, profit-making success story.

Balance sheets, profit and loss statements, cash flow, working capital, depreciation, cash flow forecasting, budgeting, and gearing are all explained, making this the book to guide readers safely through the jargon jungle of financial management.

Reluctant or inexperienced students of accountancy and finance will find this a delightfully refreshing, non-threatening way to get to grips with the subject, and it will be an invaluable guide for those already running or planning to set up their own business. Easy-to-understand guide to the financial world. Uses the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products'.

Follow the adventures of small-time entrepreneur Jack Plank and his Finance Director cousin Vivienne as she helps him turn his business from a potential casualty of the 'Death Valley Curve' into an efficient, profit-making success story.

Balance sheets, profit and loss statements, cash flow, working capital, depreciation, cash flow forecasting, budgeting, and gearing are all explained, making this the book to guide readers safely through the jargon jungle of financial management.

Reluctant or inexperienced students of accountancy and finance will find this a delightfully refreshing, non-threatening way to get to grips with the subject, and it will be an invaluable guide for those already running or planning to set up their own business.

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Type
BOOK
Keyword Index
Business enterprises - Finance.|Business enterprises - Finance - Pictorial works.
Country of Publication
England
Number of Pages
90

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