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Competitive advantage in SMEs - Oswald Jones

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Title
Competitive advantage in SMEs - organising for innovation and change
Author
Oswald Jones
format
Paperback / softback
Publisher
John Wiley & Sons, Inc.
Language
English
UK Publication Date
20030218

Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services. Discusses the effective and efficient use of information technology by broadening management skills and knowledge.

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Oswald Jones is Professor of Innovation and Entrepreneurship at Manchester Metropolitan University.

Fiona Tilley recently left Manchester Metropolitan University to join the School of the Environment at Leeds University as Lecturer in Environment and Business.

Type
BOOK
Keyword Index
Small business - Management.|Small business - Technological innovations.|Business planning.|Competition.
Country of Publication
England
Number of Pages
275

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