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Hitting the Sweet Spot - Lisa Fortine-Campbell

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Title
Hitting the Sweet Spot - The Consumer Insight Workbook, How Consumer Insights Can Inspire Better Marketing and Advertising
Author
Lisa Fortine-Campbell
format
Paperback / softback
Publisher
Copy Workshop
Language
English
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Type
BOOK
Keyword Index
Market segmentation.|Consumers' preferences.|Consumer behavior.
Country of Publication
England
Number of Pages
246

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