This book documents the use of methods that put a value on cultural goods, including theater, cultural events, museums, archeological sites, and libraries. The author sets forth the advantages and disadvantages of each method using case studies to illustrate how they work. Moreover, the theoretical background of the methods and the kind of information they can provide are discussed. Both market and non-market valuation techniques are covered.
From the reviews:
"Snowball explores . some new directions in this well written, lucid, and compact study of valuation studies in the field of the arts. . an important book for anyone interested in valuation studies and especially for those who study the worlds of the arts. . Snowball provides a thorough review, discussion, and evaluation of economic impact studies . and the willingness to pay method. . Those who are about to set up their own willingness to pay study will find this book an excellent source." (Arjo Klamer, Journal of Economic Literature, Vol. XLVII, June, 2009)
"Jeanette Snowball succeeds in writing a book of interest to regional scientists . . the entire book has much to recommend it to serious scholars grappling with measuring the regional economic values and impacts of sectors ranging beyond just culture and the arts." (Bruce A. Seaman, Journal of Regional Science, Vol. 50 (3), 2010)