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Powerful proposals - David G. Pugh

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Title
Powerful proposals - how to give your business the winning edge
Author
David G. Pugh
format
Hardback
Publisher
McGraw-Hill Education
Language
English
UK Publication Date
20050116

Powerful Proposals gives businesses proven strategies for creating customer-centered documents that outshine the competition every time

Powerful Proposals goes beyond "This is what we do" documents and takes the reader step by step through designing sales-focused, individual proposals that highlight the firm's tangible benefits to the client.

Contains invaluable information on creating effective executive summaries, writing themes, and generating the text, plus how to maximise graphics, callouts, and other visual elements.

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Type
BOOK
Keyword Index
Proposal writing in business.|Business writing.
Country of Publication
New York (State)
Number of Pages
254

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