This text is the first to give advice and support in the carrying out of such real world research. The emphasis is on achieving rigour and trustworthiness in the enquiry through systematic procedures appropriate to the task. Particular features include an advocacy of multimethod case study as a serious strategy alongside field experimentation and the survey, and an evenhanded coverage of qualitative and quantitative approaches. Many real world studies are, in effect, evaluations and their distinctive features are stressed. A final section covers issues in making an impact including different approaches to reporting, the place of enquiry in promoting change, and the relative roles of practitioners and researchers.
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