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The essence of management creativity - Tony Proctor

9780133565362
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Title
The essence of management creativity
Author
Tony Proctor
format
Paperback / softback
Publisher
Prentice Hall
Language
English
UK Publication Date
19950825

Examines creativity in management, with an emphasis on creative problem-solving techniques for both individuals and groups. Covers problem identification and definition/redefinition, idea creation, evaluation and implementation.

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Type
BOOK
Keyword Index
Group problem solving.|Brainstorming.|Creative thinking.|Creative ability in business.
Country of Publication
England
Number of Pages
222

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