The glitter plan - Pamela Skaist-Levy

9781592409358

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Title
The glitter plan - how we started Juicy Couture for $200 and turned it into a global brand
Author
Pamela Skaist-Levy
format
Paperback / softback
Publisher
Gotham Books
Language
English
UK Publication Date
20150521

While working together at a LA boutique, Pamela Skaist-Levy and Gela Nash-Taylor became friends over the impossibility of finding the perfect T-shirt. Following their vision of comfortable, fitted T-shirts, they set up shop in Gela's one-bedroom Hollywood apartment with 200 and one rule: Whatever they did, they both had to be obsessed by it. The best friends' project became Juicy Couture. Pam and Gela eventually sold their company to Liz Claiborne for 50 million, but not before they created a whole new genre of casual clothing that came to define California cool.

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Type
BOOK
Keyword Index
Clothing trade - United States.|Fashion merchandising - United States.|Fashion design - United States.|Dress accessories - United States.
Country of Publication
New York (State)
Number of Pages
246

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