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Understanding your users - Catherine Courage

9781558609358
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Title
Understanding your users - a practical guide to user requirements : methods, tools, and techniques
Author
Catherine Courage
format
Paperback / softback
Publisher
Morgan Kaufmann
Language
English
UK Publication Date
20050119

Today many companies are employing a user-centered design (UCD) process, but for most companies, usability begins and ends with the usability test.
Although usability testing is a critical part of an effective user-centered life cycle, it is only one component of the UCD process.
This book is focused on the requirements gathering stage, which often receives less attention than usability testing, but is equally as important.
Understanding user requirements is critical to the development of a successful product.


Understanding Your Users is an easy to read, easy to implement, how-to guide on usability in the real world. It focuses on the "user requirements gathering" stage of product development and it provides a variety of techniques, many of which may be new to usability professionals. For each technique, readers will learn how to prepare for and conduct the activity, as well as analyze and present the data -all in a practical and hands-on way. In addition, each method presented provides different information about the user and their requirements (e.g., functional requirements, information architecture, task flows). The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These techniques have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks. Case studies from industry-leading companies demonstrate each method in action.
In addition, readers are provided with the foundation to conduct any usability activity (e.g., getting buy-in from management, legal and ethical considerations, setting up your facilities, recruiting, moderating activities) and to ensure the incorporation of the results into their products.

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Kathy Baxter is a Principal User Researcher at Salesforce. Her research focus has spanned web search, privacy, advertising, enterprise applications, mobile, and more.
Previously, Kathy managed the UX Infrastructure team, which supports research globally across Google including research ethics, participant recruitment, research labs, and the development of research tools.
Prior to Google, she worked as a Senior Researcher at eBay and Oracle. She received her Bachelors of Science in Applied Psychology and Masters of Science in Engineering Psychology from the Georgia Institute of Technology.

Type
BOOK
Keyword Index
User interfaces (Computer systems) - Research.|User interfaces (Computer systems) - Evaluation.|Consumers' preferences - Research.
Country of Publication
California
Number of Pages
781

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