WWF - Patricia Kendell

WWF is best known for its campaigns to save endangered animals. But the organization actually has a much broader focus, tackling issues such as climate change, poverty and the spread of toxic wastes.

This book provides an insight into the aims and methods of WWF and discusses the complex problems it is trying to address. It details the development of WWF and its campaigns. It also looks at some of the criticisms of the organization, such as elitism and a lack of concern for local communities.

Patricia Kendell worked on curriculum materials for six years with the ILEA Special Education Resources Team. She is a school governor who monitors the Special Educational Needs Code of Practice and an assessor for the NVQ in Advice and Guidance.