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eBusiness essentials - Mark Norris

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Title
eBusiness essentials - technology and network requirements for the mobile and online markets
Author
Mark Norris
format
Paperback / softback
Publisher
John Wiley & Sons, Inc.
Language
English
UK Publication Date
20010116

eBusiness is growing rapidly and new issues are emerging in thisglobal and real-time activity. This new edition to the hugelysuccessful eBusiness Essentials explores the increasingly importantarea of mobile data access. In addition, it shows how eBusiness isevolving and how technology can be progressively used to build moresophisticated solutions. Balancing its technical depth with a clearand practical analysis of market models it enables the reader todeploy the available and emerging technology effectively andappropriately.
In addition to the established yet equally important features suchas security, payment and trust, supply chain integration andcustomer to supplier trade it includes:
? mBusiness covering key issues such as roving and roaming accessand the technologies GPRS, UMTS and WAP
? Help for readers to formulate their own eBusiness strategy bydrawing out some general principles
? Virtual mobile network operators: data extensions to the mobileswitch, home and visitor location
? Analysis and real world examples of mobile services
? The technical options, impact, integration, mechanics andimplications of evolving eBusiness
Primarily aimed at planners, engineers, managers and developers inthe IT, multimedia and on-line industries. Recommended reading forstudents in computer science electrical & electronicengineering, IT and telecommunications.

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MARK NORRIS is an independent consultant with over 20 years experience in software development, computer networks and telecommunications systems. Over this time he has managed dozens of projects to completion, from the small to the multi-million pound, multi-site, and has worked for periods in Australia, Europe and Japan. He has published widely over the last ten years with a number of books on software engineering, computing, project and technology management, communications and network technologies. He lectures on network and computing issues, has contributed to references such as Encarta, is a visiting professor at the University of Ulster, and is a fellow of the IEE.
STEVE WEST leads the development of BT's eBusiness products, and has over 15 years experience in communications, software and information technology. He has worked on a variety of projects, including the management of BT's work within the Open group and generation of corporate IT strategy. Steve co-authored one of the existing books in the Wiley/BT series, Media engineering, with Mark Norris.

this is required reading from anyone who tries to keep up with all the developments in this fast moving world." (Teleworker, March 2001)

"...an excellent undergraduate textbook for introductory courses in electronic commerce...the authors deftly juggle in providing technical knowledge to both professional and general audience...I have to applaud their success in maintaining a balance..." (Telematics and Informatics, Vol.19, 2002)

Type
BOOK
Edition
2nd Edition
Keyword Index
Electronic commerce.|Electronic commerce - Equipment and supplies.|Business - Computer network resources.|Business - Data processing.
Country of Publication
England
Number of Pages
336

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