Outsmart - Jim Champy

This is the first in a new series about how to survive in todays fast-changing business world. Outsmart shows you how to beat the competition and survive in a cut-throat business environment. The strong companies force out the weak with their successful strategies and innovative ideas, leaving the frail to either adapt or die. Those that survive gain more customers, making them even stronger.

This book is about consistently outsmarting the competition using new business models to keep ahead. Champy uses inspiring lessons from businesses that have accelerated to the leading edge of business practice and achieved super-high growth rates for three or more years in a row. Outsmartuncovers what these companies have in common so you can follow in their footsteps.

Drawing on extensive research, Champy shows you how to:

Generate relevant strategy from the frontlines of business

Create sustainable advantages in products and services

Surprise your customers by meeting their unexpected needs

Organise your ideas and sharpen your focus

Recognise when your competitors are catching up, so you can outsmart them yet again!

Jim Champy helped transform the corporate world with his book Reengineering the Corporation, which has sold over 2 million copies and been translated into more than 30 languages. His other global bestsellers include X-Engineering the Corporation: Reinventing your business in the digital age; Reengineering Management and The Arc of Ambition. He is currently chairman of Perot Systems Corp?s consulting practice and head of strategy for the company.

...it is really rather goood...it does offer some advice on how uniqueness may be achieved. - The Financial Times (June 2008)

"Champy has now produced the timely Outsmart, in which he tackles the challenges of doing business in an increasingly tough environement" - Strategy Magazine, December 2008 (readership 150,000)