Hurry, item low in stock!

The business of iPhone and iPad app development - Dave Wooldridge

9781430233008
Hurry only 1 in stock!
FREE Delivery on ALL Orders!
Title
The business of iPhone and iPad app development - making and marketing apps that succeed
Author
Dave Wooldridge
format
Paperback / softback
Publisher
Apress
Language
English
UK Publication Date
20110325

The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a gold rush for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store.

The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creatorsperfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

We are Rated Excellent on Trustpilot
Here's what you say about us...

As the founder of Electric Butterfly, strongDave Wooldridge/strong has been developing award-winning web sites and software for 15 years. When he's not creating Mac and iPhone apps, he can be found writing. Dave is the author of emThe Business of iPhone App Development: Making and Marketing Apps that Succeed/em and has written numerous articles for leading tech publications, including a monthly software marketing column for emMacTech Magazine/em. Follow Dave on Twitter @ebutterfly.

Type
BOOK
Edition
2nd Edition, updated and expandEdition
Keyword Index
Application software - Development.|Application software - Marketing.|iPhone (Smartphone) - Programming.
Country of Publication
New York (State)
Number of Pages
457

FREE Delivery on all Orders!