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A short guide to reputation risk - Garry Honey
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Title
A short guide to reputation risk
A short guide to reputation risk
Author
Garry Honey
Garry Honey
format
Paperback / softback
Paperback / softback
Publisher
Taylor & Francis
Taylor & Francis
Language
English
English
UK Publication Date
20090628
20090628
Description
Does your organization have a good or bad reputation, and who takes responsibility for it? Whether viewed as an intangible asset or potential liability, damage to reputation can be costly. In the private sector loss of investor confidence can dent corporate value; in the public sector loss of public trust can lead to political change. How can anyone protect reputation from damage?
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