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Business - Ricky W. Griffin
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Title
Business
Business
Author
Ricky W. Griffin
Ricky W. Griffin
format
Hardback
Hardback
Publisher
Pearson
Pearson
Language
English
English
UK Publication Date
19980924
19980924
Description
For Introduction to Business courses.
One of the most comprehensive-yet readable surveys of all major facets of business. This best-selling text moves from general perspectives to focused coverage of specific business functions. A carefully orchestrated variety of boxes, cases, vignettes, illustrations, quotes, interactive questions, and an informal first-person narrative all work together to draw students dynamically into the real world of contemporary business-further enriched by a host of supplements, including a multimedia CD-ROM free with each copy of the text.
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