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Corporate strategy - Richard Lynch
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Title
Corporate strategy
Corporate strategy
Author
Richard Lynch
Richard Lynch
format
Mixed media product
Mixed media product
Publisher
Financial Times/Prentice Hall
Financial Times/Prentice Hall
Language
English
English
UK Publication Date
20051220
20051220
Description
A rich resource that guides students through the rational and emergent approaches to strategic management. Thoroughly updated references and 27 brand new cases ensure that students will actively learn the core topics and how to apply them in practice.
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