Covers the key areas of crisis management from crisis planningand handling a global business crisis to crisis plan execution
Examples and lessons from some of the world's most successfulbusinesses, including Parsons Corporation, Pepsi Cola, Johnson andJohnson and General Motors, and ideas from the smartest thinkers,including Douglas Hearle, James E Lukaszewski and Fraser PSeitel
Includes a glossary of key concepts and a comprehensiveresources guide
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