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Designing the customer-centric organization - Jay R Galbraith

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Title
Designing the customer-centric organization - a guide to strategy, structure, and process
Author
Jay R Galbraith
format
Hardback
Publisher
Jossey-Bass
Language
English
UK Publication Date
20050513

Description

Designing the Customer-Centric Organization offerstodays business leaders a comprehensive customer-centricorganizational model that clearly shows how to put in place aninfrastructure that is organized around the demands of thecustomer. Written by Jay Galbraith (the foremost expert in thefield of organizational design), this important book includes atool that will help determine how customer-centric an organizationis- light-level, medium-level, complete-level, or high-level- andit shows how to ascertain the appropriate level for a particularinstitution. Once the groundwork has been established, the authoroffers guidance for the process of implementing a customer-centricsystem throughout an organization. Designing theCustomer-Centric Organization includes vital information aboutstructure, management processes, reward and management systems, andpeople practices.

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