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Do your own PR - Richard Milton
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Title
Do your own PR
Do your own PR
Author
Richard Milton
Richard Milton
format
Paperback / softback
Paperback / softback
Publisher
No Exit Press
No Exit Press
Language
English
English
UK Publication Date
20031201
20031201
Description
Whether you're selling software or sofas, hotdogs or hot tubs, good press relations is the secret of achieving recognition and, ultimately, of increasing sales. From writing a press release to taking photos, organising press conferences to setting up one-on-one interviews, Do Your Own PR tells you step by step how to master the skills of the spin doctor and raise your own profile.
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