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Electronic commerce 2012 - Efraim Turban
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Title
Electronic commerce 2012 - a managerial and social networks perspective
Electronic commerce 2012 - a managerial and social networks perspective
Author
Efraim Turban
Efraim Turban
format
Hardback
Hardback
Publisher
Pearson
Pearson
Language
English
English
UK Publication Date
20111206
20111206
Description
Explore the many aspects of electronic commerce through a managerial perspective.
Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks-all from a managerial perspective.
To keep pace with today's ever-changing technology, the seventh edition has been streamlined-removing material that's no longer relevant, while still providing information on the hottest topics in the field.
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