Enough - John Naish

For millions of years, humankind has used a brilliantly successful survival strategy. If we like something, we chase after more of it: more status, more food, more info, more stuff. Then we chase again. Its how we survived famine, disease and disaster to colonise the world.


But now, thanks to technology, weve suddenly got more of everything than we can ever use, enjoy or afford. That doesnt stop us from striving though and its making us sick, tired, overweight, angry and in debt. It burns up our personal ecologies and the planets ecology too.

We urgently need to develop a sense of enough. Our culture keeps telling us that we dont yet have all we need to be happy, but in fact we need to nurture a new skill
the ability to bask in the bounties all around us.


ENOUGH explores how our Neolithic brain-wiring spurs us to build a world of overabundance that keeps us hooked on more. John explains how, through adopting the art of enoughness, we can break from this wrecking cycle. With ten chapters on topics such as Enough food, Enough stuff, Enough hurry and Enough information, he explores how we created the problem and gives us practical ways to make our lives better.