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Essentials of entrepreneurship and small business management - Thomas Zimmerer
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Title
Essentials of entrepreneurship and small business management
Essentials of entrepreneurship and small business management
Author
Thomas Zimmerer
Thomas Zimmerer
format
Paperback / softback
Paperback / softback
Publisher
Pearson
Pearson
Language
English
English
UK Publication Date
20010620
20010620
Description
For courses in Small Business Management and Entrepreneurship.
A streamlined version of the authors' best-selling Effective Small Business Management, Sixth Edition, this 15-chapter self-contained text offers complete coverage of the essential topics in small business management and entrepreneurship. Using an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process.
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