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Extending the supply chain - Boyer
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Title
Extending the supply chain
Extending the supply chain
Author
Boyer
Boyer
format
Hardback
Hardback
Publisher
AMACOM
AMACOM
Language
English
English
UK Publication Date
20040901
20040901
Description
This book looks at how retailers and specifically grocers are using the Internet to help them build stronger relationships with their customers and thus relieve the constant pressure of competing on price points along
The strategies in the book will help readers strengthen their relationship with customers, increase customer loyalty and minimize costs using the Internet to extend the supply chain
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