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Fundraising close to home. Vol. 2 Building structures and skills for fundraising. - Elizabeth Westman Wilson
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Title
Fundraising close to home. Vol. 2 Building structures and skills for fundraising.
Fundraising close to home. Vol. 2 Building structures and skills for fundraising.
Author
Elizabeth Westman Wilson
Elizabeth Westman Wilson
format
Paperback
Paperback
Publisher
ITDG Publishing
ITDG Publishing
Language
English
English
UK Publication Date
20011215
20011215
Description
Part one describes the necessary preparations for a fundraising campaign: the role of the leader, the board, volunteers and strategic alliances, and ways to fight fear of fundraising. Part two outlines the practical essentials of an effective communications program, from personal contacts to obtaining good media coverage and making the Internet work for you.
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