Fundraising for dummies - John Mutz

Proven tips on grants, direct mail, special events, and more!

Tried and true marketing techniques to catch contributors

Loaded with tips to research and write winning grant proposals Find out how to turn volunteers into soldiers for your cause! Whether you're a small outfit or a big organization, you're competing for donors' dollars and time. Discover how to make a "no" a "yes" by using this friendly guide to create your plan, market your mission, organize events, and watch your budget grow!

Discover how to: Define your group's focus Create a viable plan Put together a board of directors Find and train volunteers Market via print and online Promote yourself with the media

The Dummies Way^? Explanations in plain English "Get in, get out" information Icons and other navigational aids Tear–out cheat sheet Top ten lists A dash of humor and fun

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