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How to talk to customers - Diane Berenbaum

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Title
How to talk to customers - create a great impression every time with MAGIC
Author
Diane Berenbaum
format
Hardback
Publisher
Wiley
Language
English
UK Publication Date
20070417

Description

Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their MAGIC customer service training program. MAGIC, which stands for Make A Great Impression on the Customer, can help anyone become the type of communicator that makes their customers feel special.

For more on this book, visit www.howtotalktocustomers.com

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