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International business - S. Tamer Cavusgil
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Title
International business
International business
Author
S. Tamer Cavusgil
S. Tamer Cavusgil
format
Paperback
Paperback
Publisher
Pearson
Pearson
Language
English
English
UK Publication Date
20130307
20130307
Description
For courses in International Business.
This Global Edition has been edited to include enhancements making it more relevant to students outside the United States
An innovative teaching and learning system that captures the spirit of International Business.
Based on the authors’ collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realitiesis a complete teaching and learning system that seamlessly integrates cases, exercises, and videos.
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