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Introduction to electronic commerce - Efraim Turban
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Title
Introduction to electronic commerce
Introduction to electronic commerce
Author
Efraim Turban
Efraim Turban
format
Paperback / softback
Paperback / softback
Publisher
Pearson Education
Pearson Education
Language
English
English
UK Publication Date
20081127
20081127
Description
For undergraduate-level courses in Electronic Commerce.
Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives.
Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.
Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives.
Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.
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