Romantic comedy starring Judy Holliday as Gladys Glover, an aspiring model who devises a plan to make her name known across New York: she rents a billboard in Manhattan emblazoned with her picture and her name. Her plan works out better than she could possible have imagined: a wealthy soap manufacturer endorses her and she becomes a national celebrity. But her boyfriend Pete (Jack Lemmon in his film debut) is less keen about her newfound fame and fortune, and Gladys realises she must choose between him and her exciting new life...
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