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Managerial economics - W. Bruce Allen
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Title
Managerial economics - theory, applications, and cases
Managerial economics - theory, applications, and cases
Author
W. Bruce Allen
W. Bruce Allen
format
Paperback / softback
Paperback / softback
Publisher
W.W. Norton and Company
W.W. Norton and Company
Language
English
English
UK Publication Date
20120706
20120706
Description
Modernized for the 21st century, the Eighth Edition emphasizes strategic thinking by managers and includes over 50 new case studies on events from 2010 to 2012 that prepare students for today's changing economy.
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