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Marketing your book - Alison Baverstock

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Title
Marketing your book - an author's guide : how to target agents, publishers and readers
Author
Alison Baverstock
format
Paperback / softback
Publisher
Bloomsbury Publishing
Language
English
UK Publication Date
20070716

Description


Authors will benefit hugely from this practical book by seeing how effective they can be at helping to promote their own books.

Alison Baverstock encourages authors to work with publishers and agents
but also explains how to 'go it alone' for authors who plan to self
publish. The book covers: how
marketing works; what opportunities there are; how authors can help;
how to get noticed; how to get local publicity, organise a launch event
and keep the momentum going after publication.
The book also provides authors with a real insight into the publishing process and contains illuminating interviews with everyone concerned: editors, marketing people and, most importantly, authors.

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