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Modern management - Samuel C Certo
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Title
Modern management
Modern management
Author
Samuel C Certo
Samuel C Certo
format
Paperback / softback
Paperback / softback
Publisher
Pearson
Pearson
Language
English
English
UK Publication Date
20050505
20050505
Description
For Principles of Management courses requiring a comprehensive, flexible text with an emphasis on skills and applications.
Modern Management, 10e is the most flexible book available.
It is built around the concept of "Core Plus" - a core of chapters covered in most courses , surrounded by a rich selection of optional chapters that enable one to teach exactly the type of course he/she wants to teach.
Possible "flavors" around the core?
(a) Management History (b) Operations Management (c) Information Technology in Management (d) Creativity and Innovation in Management.
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