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Operations management for MBAs - Jack R. Meredith

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Title
Operations management for MBAs
Author
Jack R. Meredith
format
Paperback
Publisher
John Wiley & Sons
Language
English
UK Publication Date
20091203

Description

Operations Management for MBAs provides an introduction to the basic concepts of operations management with a strategic, conceptual, and contemporary approach. Specifically written with the needs of MBA students in mind, current topics such as supply chain management, the balanced scorecard, and yield management, as well as those specific to marketing, finance and other majors are explained.

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