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Persuading people
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Title
Persuading people - expert solutions to everyday challenges
Persuading people - expert solutions to everyday challenges
format
Paperback / softback
Paperback / softback
Publisher
Harvard Business Review Press
Harvard Business Review Press
Language
English
English
UK Publication Date
20080304
20080304
Description
Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to:
Build your credibility
Adapt your pitch to your audience
Win your listeners' minds and hearts
Overcome resistance to your proposals
Leverage the forces that move people to embrace new ideas
Build your credibility
Adapt your pitch to your audience
Win your listeners' minds and hearts
Overcome resistance to your proposals
Leverage the forces that move people to embrace new ideas
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