Eric C. Schwarz is aSenior Lecturer of Sport Management at Victoria University, Melbourne, Australia. He has been a professor of sport business management in the United States and Australia for the past 15 years after a career in college athletics and recreation. Eric has published numerous articles on sport marketing and experiential learning in peer-reviewed journals;he is also the lead author of Advanced Theory and Practice in Sport Marketing, the second edition of which was published by Routledge in 2012. Eric also served as President and Executive Director of the Sport Marketing Association from 2010-2013.
Stacey A. Hall is the Associate Director of the National Center for Spectator Sports Safety and Security (NCS4) and an Associate Professor of Sport Management at the University of Southern Mississippi (USM), USA. She has been referred to as one of the nation's leading experts in sport security, including having been the principal investigator on numerous external grant awards and several service projects in collaboration with the US Department of Homeland Security. A competitive soccer player, she was team captain for the Northern Ireland International Soccer Team.
Simon Shibli is Professor of Sport Management at Sheffield Hallam University, UK, andhas beenthe Director of the Sport Industry Research Centre (SIRC) since 2004. He is a qualified accountant with the Chartered Institute of Management Accountants (CIMA). After a career as a facility manager in the arts and entertainments industry, Simon returned to academic life as a lecturer specializing in finance and he wrote his first book, Leisure Manager's Guide to Budgeting and Budgetary Control, in 1994.