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Strategic management - Robert Pitts
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Title
Strategic management - building and sustaining competitive advantage
Strategic management - building and sustaining competitive advantage
Author
Robert Pitts
Robert Pitts
format
Paperback / softback
Paperback / softback
Publisher
South-Western
South-Western
Language
English
English
UK Publication Date
20050824
20050824
Description
Do you know how to get the competitive advantage? STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization, change, and ethics. And because this business textbook is rich with study tools, STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE gives you the competitive advantage on the test as well!
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