Super Crunchers - Ian Ayres

NEW YORK TIMES BESTSELLER With new information on crunching your own numbers to get the edge the experts have

An international sensation-and still the talk of the relevant blogosphere-this Wall
Street Journal and New York Times business bestseller examines the "power" in numbers.
Today more than ever, number crunching affects your life in ways you might not even
imagine. Intuition and experience are no longer enough to make the grade. In order
to succeed-even survive-in our data-based world, you need to become statistically
literate.

Cutting-edge organizations are already crunching increasingly larger databases
to find the unseen connections among seemingly unconnected things to predict human
behavior with staggeringly accurate results. From Internet sites like Google and
Amazon that use filters to keep track of your tastes and your purchasing history,
to insurance companies and government agencies that every day make decisions affecting
your life, the brave new world of the super crunchers is happening right now. No
one who wants to stay ahead of the curve should make another keystroke without reading
Ian Ayres's engrossing and enlightening book.