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The business plan workbook - Colin Barrow

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Title
The business plan workbook - the definitive guide to researching, writing up and presenting a winning plan

Author
Colin Barrow

format
Paperback / softback

Publisher
KoganPage

Language
English

UK Publication Date
20080603

Description

Without a business plan no bank, venture capital house, or corporate parent will consider finance for start up, expansion or venture funding.

The Business Plan Workbook has established itself as the essential guide to all aspects of business planning for entrepreneurs, senior executives and students alike. Based on methodology developed at Cranfield School of Management and using successful real-life business plans, The Business Plan Workbook brings together the process and procedures required to produce that persuasive plan. The case examples have been fully updated and include a cross section of businesses at various stages in their development, making the book invaluable reading for anyone in business - whatever their background.

Following a career in business where he held senior staff and line positions, including that of managing director of a substantial manufacturing enterprise with multi -plant and multi-country operations he was Head of the Enterprise Group at Cranfield School of Management, a leading European Business School, for ten years. He has been a visiting professor in universities in the US, Europe and the Far East. For five years he was a non-executive director of a high tech venture capital fund, has sat on Government task forces and is now strategic advisor to a number of business owners.

As well as his own books he currently writes freelance, ghost writing and 'Anglicising' books for American authors and lectures extensively on business topics.

Type
BOOK

Edition
6th Edition

Keyword Index
Business planning.

Country of Publication
England

Number of Pages
376