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The glitter plan - Pamela Skaist-Levy

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Title
The glitter plan - how we started Juicy Couture for $200 and turned it into a global brand
Author
Pamela Skaist-Levy
format
Hardback
Publisher
Gotham Books
Language
English
UK Publication Date
20140619

Description

While working together at a Los Angeles boutique, Pamela Skaist-Levy and Gela Nash-Taylor became fast and furious friends over the impossibility of finding the perfectt-shirt. Following their vision of comfortable, fitted t-shirts, they set up shop in Gela's one-bedroom Hollywood apartment with 200 and one rule: Whatever they did, they both had to be obsessed by it. The best friends' project became Juicy Couture. Pam and Gela eventually sold their company to Liz Claiborne for 50 million, but not before they created a whole new genre of cool yet casual clothing.

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