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The hockey stick principles - Bobby Martin
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Title
The hockey stick principles - the 4 key stages to entrepreneurial success
The hockey stick principles - the 4 key stages to entrepreneurial success
Author
Bobby Martin
Bobby Martin
format
Hardback
Hardback
Publisher
Flatiron Books
Flatiron Books
Language
English
English
UK Publication Date
20160501
20160501
Description
In The Hockey Stick Principles, Bobby Martin shares his study of businesses, from Lending Tree to Under Armour to iContact, to show that every one of them has had a "hockey stick" growth history, starting with a tinkering period, moving through the "blade years" before finally making it to the crucial inflection point that precedes growth.
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