The 24 hour business plan - Ron Johnson

The bestselling 24 Hour Business Plan is a step-by-step guide to creating a plan that will help an entrepreneur to define the aims of the business, and convince backers to provide financial support. This third edition has been updated throughout and includes a completely new chapter on the Internet.Contents:--How to Get Started--The Information You Need to Asssemble--The Sales and Marketing Decisions You Must Take--How to Plan Your Financial Strategy--How to Pull It All Together--How to Draw Up a Planning Timetable--The Implications of the Internet The second section of the book contains a blank business plan which the reader can copy and complete to form a perfect presentation pack for his or her business idea.