The startup lexicon - Ken Valledy

**Shortlisted as a finalist in the Business Book Awards 2023**

From angels to unicorns, the startup world has its own unique, and occasionally impenetrable language. If you're learning about entrepreneurship, thinking of starting or joining a startup or dipping your toes in the world of investing - the sheer number of acronyms, buzzwords and technical phrases used can leave people confused, bemused, or worse yet, embarrassed at the things they think they should know.

That's where The Startup Lexicon comes in. With contributions from academics, founders, investors and people from the tech ecosystem, this book deciphers the hidden language of the startup world. With simple definitions of the most frequently used words, alongside stories that give more context and colour, the Startup Lexicon is an incredible primer for anyone interested in one of the biggest and fastest growing sectors in the business world.

Whether you're in a boardroom or a classroom, or if you're just brushing up before an all-important investmentor partnership meeting, the Startup Lexicon will act as your primer and reminder on everything from web3 to burn rate.