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The strategy reader - Susan Segal-Horn
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Title
The strategy reader
The strategy reader
Author
Susan Segal-Horn
Susan Segal-Horn
format
Paperback / softback
Paperback / softback
Publisher
Wiley Blackwell
Wiley Blackwell
Language
English
English
UK Publication Date
20040924
20040924
Description
The second edition of this successful Strategy Reader retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller.
- New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, corporate parenting, diversification, and chaos/complexity theory.
- Guides students through the literature with extensive editorial commentary.
- Provides an ideal accompaniment to any major strategy textbook.
- Also of interest to managers seeking to broaden their understanding of the strategic issues facing their organization.
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