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The tipping point - Malcolm Gladwell
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Title
The tipping point
The tipping point
Author
Malcolm Gladwell
Malcolm Gladwell
format
Paperback
Paperback
Publisher
Abacus
Abacus
Language
English
English
UK Publication Date
20130404
20130404
Description
In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.
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