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Throwaways - Evan Watkins
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Title
Throwaways - Work Culture and Consumer Education
Throwaways - Work Culture and Consumer Education
Author
Evan Watkins
Evan Watkins
format
Paperback / softback
Paperback / softback
Publisher
Stanford University Press
Stanford University Press
Language
English
English
UK Publication Date
19940401
19940401
Description
This innovative approach to consumer culture places less emphasis on ideological representations and resistances to ideology than on the educative powers of mass culture and the way that social position is determined through the politics of consumer culture. Thus the wide-ranging material studied includes such 'odd' and peripheral fields as car maintenance literature, and more familiar forms, such as television programming.
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