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Understanding and profiting from intellectual property - Deli Yang
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Title
Understanding and profiting from intellectual property - a guide for practitioners and analysts
Understanding and profiting from intellectual property - a guide for practitioners and analysts
Author
Deli Yang
Deli Yang
format
Hardback
Hardback
Publisher
Palgrave Macmillan
Palgrave Macmillan
Language
English
English
UK Publication Date
20080424
20080424
Description
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.
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