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What Would Google Do? - Jeff Jarvis
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Title
What Would Google Do?
What Would Google Do?
Author
Jeff Jarvis
Jeff Jarvis
format
Paperback / softback
Paperback / softback
Publisher
HarperLuxe
HarperLuxe
Language
English
English
UK Publication Date
20090217
20090217
Description
"Eye-opening, thought-provoking, and enlightening."
--USA Today
"An indispensable guide to the business logic of the networked era."
--Clay Shirky, author of Here Comes Everybody
"A stimulating exercise in thinking really, really big."
--San Jose Mercury News
What Would Google Do? is an indispensable manual for survival and success in today's internet-driven marketplace. By "reverse engineering the fastest growing company in the history of the world," author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web's most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.
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