Winning the loser's game - Charles D Ellis

The Classic Guide to Winning on Wall Street-Completely Updated and Expanded!

Peter Drucker referred to Winning the Loser's Game as "by far the best book on investment policy and management." Now, in it's fifth edition, the investing classic has been updated and improved.

With refreshing candor, straight talk, andgood humor, Winning theLoser's Game helps individual investors succeedwith their investments and control theirfinancial futures. Ellis, dubbed"Wall Street's Wisest Man" by Money magazine,has been showing investors for threedecades how stock markets really work andwhat individuals can do to be sure they arelong-term winners.

Applying wisdom gained from half a centuryof working with the leading investment managersand securities firms around the world,Ellis explains how to avoid common traps andget on the road to investment success.

Winning the Loser's Game helps you set realisticobjectives and develop a sensible strategy.You will learn how to:

• Create an investment program based onthe realities of markets
• Use the "unfair" index fund to succeed,even in tumultuous markets
• Institute an annual review process to steeryour investments well into the future
• Maximize investing success through fivestages, from earning and saving throughinvesting, estate planning, and giving

The need for a trustworthy investing guidehas never been greater. Sixty million individualswith 401(k)s are now responsiblefor making important investment decisions.They know they're not experts but don't knowwhom to trust.

Winning the Loser's Game explains why conventionalinvesting is a loser's game, and howyou can easily make it a winner's game!